Uber to offer discounted rides to people looking to receive COVID-19 vaccination in the UAE, in an effort to contain the spread of the virus. Riders are claimed to avail 25% off two Uber rides, up to AED20 each to and from public vaccination centers… Read More
Uber has launched ride hailing services in Sharjah. The launch is part of Uber’s ongoing efforts to continue providing more access to Uber’s technology and in line with the company’s commitment to invest in the region’s potential for growth by expanding and serving more of… Read More
Cab hailing apps Careem and Uber have devised a service specific to Egypt in the form of ‘Bus’. While Careem has done this via an independent app, Uber Bus can be ordered from the regular Uber app itself. The move reiterates the importance that both… Read More
As the ban on women to drive lifts in Saudi Arabia, many women have seized the opportunity to take to the roads, and companies are doing the best to make the most of the change. Careem has been training women drivers, and claims has trained… Read More
To say that the overall sentiment in context to the Saudi royal decree that allows women to drive cars in the Kingdom would an understatement of sorts. This is vindicated further in a Kantar TNS report that looked to understand the early sentiment of Saudi… Read More
This Ramadan, household names OMO and Comfort, are back again with their annual community clothes donation drive, for the eighth year in a row, across the UAE in partnership with Uber and the Emirates Red Crescent and in line with The Year of Giving initiative… Read More
If you are in Dubai, chances are you have come across some very interesting advertising messages that would only be possible in the dreams of car owners or potential car buyers. Uber and its agency FP7/ are going all out to convince travelers that to… Read More
FP7/DXB has officially won the Dubai brand launch project for Uber. Uber had initiated a full-fledged creative communication pitch process in February 2017, with the objective of identifying a communication partner for its brand launch. Various multinational agencies participated in this pitch process, details of… Read More
Uber provides Egyptians with new economic opportunities against the current and anticipated economic challenges, especially the rising unemployment of the youth and the educated, pointed out an academic study. The study, entitled ‘A Glimpse into the Sharing Economy: An Analysis of Uber Driver-Partners in Egypt’,… Read More
The rise of taxi-hailing or ride-sharing apps has been one of the biggest ‘disruptor’ stories of the past decade, with a selection of startups becoming multi-billion-dollar companies and overturning traditional transport models. Around 21 percent of the Millennials TG in the Middle East & Africa… Read More
