Ramadan Buzz Returns

After a comparatively sober 2017, Ramadan is back with spenders going all out in the holy month to make a lasting impression on consumers. Ramadan is never dull in the Middle East & North Africa (MENA) region, irrespective the strain on the economy and on… Read More

Icflix Inks Deal With Zain Bahrain

Icflix is expanding its digital footprint in the Kingdom of Bahrain with the announcement of a strategic partnership with telecom operator Zain Bahrain. Both Zain Bahrain prepaid and postpaid customers will be able to access Icflix library of content for a fee. The companies have… Read More